-2010 "A new lifestyle brand from Finland called UU Theory gathered ten inspiring artists around the world into a friendly competition and promised to pitch in a competing entry themselves. In addition they will select 40 challengers from an open challenge to compete in the final. The task is quite free – besides the format (Horizontal A4 300dpi), the only limitation is that you have to somehow include the brands logo in your creation. To make the competition more memorable, all works of the 51 finalists will be compiled into a book."
